Reaching Customers

Discover the resources and inspiration you need to reach new customers, wherever they are. Whether it’s building an online store, adding new payment channels like BNPL, or starting a loyalty program, get access to the tools you need to keep your customers coming back for more.

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Professional Services: The Fundamentals

Whether you work in photography, pet services, or art and design, there are several key elements that can impact your business growth. From getting started to leveling up, this curated selection of articles will help you understand everything from payments and business integrations to how professional services entrepreneurs like you charted their path to success.

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Contributors and Experts

Maya Rollings

Maya Rollings

Editor, Customer Experience

Mackenzie Born

Mackenzie Born

Editor, Commerce

Chidinma Nnamani

Chidinma Nnamani

Writer

Food industry, digital marketing, technology

Paige Newberry

Paige Newberry

Consultant

Alena Courtney

Alena Courtney

Editorial Strategist, Retail

Retail

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Let us help you reach your customers with tools created to make your life simpler and easier.

Having a strong point of view is what makes a business cool. I always love when I walk into a place and I can see the human touch, whether it’s a menu or a selection of products they’re selling, or even something they’re designing and making themselves."

READ MORE: What Makes a Business Unforgettable? Lessons from NYC's Curators of Cool

Podcast Episodes View all

Listen to Square's suite of original podcasts to hear how other entrepreneurs are building relationships with their customers.

Case Studies View all

See how other businesses are using Square tools to innovate, manage, and grow.

Products View all

A suite of trusted tools businesses across the world use to power their business.

Square Marketing

Square Marketing

Reach more customers through email and text.

Learn more -/^
Square Loyalty

Square Loyalty

Turn first-time customers into regulars.

See how -/^
Square Customer Directory

Square Customer Directory

A free CRM for lasting customer relationships.

See how -/^
Square Messages

Square Messages

Send and receive customer texts, emails, and more.

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Websites

Websites

Build a free online store or eCommerce website.

See how -/^
Square Appointments

Square Appointments

Book more clients with free scheduling software.

Learn more -/^
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